MY JOURNEY PLANNER
Sarah uses her contactless badge to collect digital content from all over the show floor, presentation rooms, sponsor walls etc. Mary discovers exhibitor E7 using the recommendation engine, Mary views E7’s content in the MyJourney, then suggests Sarah visits E7.
CONTACREAL-TIME RECOMMENDATIONST LESS
SHOW ME MORE
Sarah visits exhibitor E7, creating a hot lead. Mary clicks ‘more like this’, finding others like E7. She messages Sarah to visit exhibitor E9.
MEET NOW, CALL BACK
WHAT DID I MISS?
The event platform is full of rich digital content. John missed the event but registers 30 days later. He clicks ‘What Did I Miss?’. A personalised interactive experience created based on the activity of similar attendee profiles is created.
He collects content from five exhibitors, creating leads year-round.